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Management & Marketing
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Evaluating linear-nonlinear thinking style for knowledge management education
Constantin Brătianu
Simona Vasilache
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Social enterprise and competitiveness
Anca BORZA
Razvan NISTOR
Catalina MITRA
Ovidiu BORDEAN
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In the mood for a commercial break? A model of consumer response to television commercials during sensitive news
Anca C. MICU
Esther THORSON
Michael ANTECOL
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Managing your executive MBA program to its maximum sales potential: an exploratory and holistic approach
Francis PETIT
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A managerial modernization model in crisis conditions
Ion VERBONCU
Ion PURCARU
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Desirable typologies of organizational culture in quality management implementation. Communicational findings
Mihaela Alexandra IONESCU
Ştefan BRATOSIN
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Student’s management – educational activity orientation for supporting and student’s consciousness
Carmen Elena STOENOIU
Ioan ABRUDAN
Sorana Daniela BOLBOACĂ
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The internal and external environment analysis of Romanian naval industry with SWOT model
Carmen GASPAROTTI
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Conflicts of interest’s management within credit rating agencies
Cristian MARZAVAN
Tănase STAMULE
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The management of the enterprise’s financial structure
Mihaela-Brânduşa TUDOSE
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Cost management in the conditions of the actual world financial crisis
Eliza Ştefania BANA
Florin SGARDEA
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Romanian legislation regarding the regulation of marketing communication
Olimpia BAN
Dorin COITA
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Conferences
2008.10.17-18
International Conference on Business Excellence, October 17-18, Brasov, Romania
2007.10.26-27
International Conference on Business Excellence, October 27-29, Brasov, Romania
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Publications
Managementul riscului bancar
, Leonardo Badea, Adela Socol, Violeta Drăgoi, Imola Drigă
Riscul in activitatea de management
, Costel Ceocea
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Editura Economica
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